5 wedding florists, 5 unique styles
Thursday 05 June 2025
³ÉÈËÊÓÆµz is here for every florist this wedding season! The wedding season is all about creativity for florists: combining your unique style with the wishes of each couple.
The French peony is more than just a flower, it’s the detail that makes all the difference for Mother’s Day. Majestic, fragrant, and delicately coloured, it embodies both elegance and emotion. Grown with passion by dedicated French growers, it places France among the world’s top peony-producing countries. An exceptional flower for an equally exceptional occasion.
French peonies are mainly grown in the Var, ÃŽle-de-France, and Brittany regions, although production in Brittany is more limited. Southern France offers exceptional conditions for this crop, thanks to its ideal climate: cool nights and generous sunlight during the day. These natural conditions allow peonies to thrive, developing strong stems and spectacular blooms.
However, growing peonies requires patience and expertise. Unlike many other flowers, peonies take two to three years before their first bloom. This meticulous process is what makes them so valuable and sought-after.
What is the peony season in France?
Wondering when peonies are in season in France? To enjoy the most beautiful varieties, you’ll need to wait until May and June, with the first blooms appearing in late April in the south. This short production window makes peonies truly special—eagerly awaited each year by florists and flower lovers alike.
Our Cash & Carry locations in France work directly with French peony growers to ensure a short supply chain and impeccable quality. To guarantee optimal direct () sourcing, our in-house buyers go directly to the flower market in Hyères, where southern growers present their finest peonies in a Dutch auction system. This unique sales model allows buyers to acquire the most beautiful flowers at the fairest price.
Discovering the peonies of the Pays de la Loire
Our teams had the opportunity to visit a peony farm in the Pays de la Loire region, where the flowers grow outdoors under optimal natural conditions. We admired the cultivation of the famous Sarah Bernhardt and Duchesse de Nemours peonies—two iconic varieties that reflect the full expertise of French growers.
The choice of a French peony primarily depends on your preferences for fragrance and color:
A fragrant peony? Opt for a variety with double flowers, often more fragrant, such as the , with its delicate and captivating scent.
The most famous of peonies? The Sarah Bernhardt, the undisputed star, pays tribute to the great 19th-century actress known for her beauty, elegance, and talent.
An intense red? The Red Charm peony captivates with its deep, velvety red, perfect for vibrant compositions.
An original bouquet? The Bowl of Beauty peony offers a fascinating contrast between its bright pink petals and cream center, ideal for bold floral creations.
With such a selection, stands out as an exceptional flower, essential to elevate any occasion.
Be sure to order your peonies as soon as possible for your compositions for Mother’s Day. Stay connected with ³ÉÈËÊÓÆµz to ensure you don’t miss out.